REQUESTS

The impact of COVID: egta Strategy Toolkit

Tv & Radio

Programs programmes Clients Formats Governments governs governing Packages packaging Business strategy strategies Business challenges Business change Crisis

27 May 2020

Early on in the COVID crisis, the egta team launched this unique tool to help your teams stay informed, inspired and prepared to take the necessary emergency measures to tackle the crisis and prepare the industry for its future recovery. This document compiles ideas on business tactics to retain existing clients, special packages, general trends in programming, new formats and content, initiatives for viewer and listener retention and much more.